Business Development Manager - Great Lakes Region

Carnival Cruise Line is the world’s most popular cruise line, and they are seeking a Business Development Manager for the Great Lakes Region. This role is responsible for driving B2B sales growth by developing strategic relationships with travel agents and executing territory management plans to enhance brand initiatives.

Responsibilities:

• Design and implement strategies for territory management and business development
• Make assigned sales calls per week to travel agency accounts
• Conduct sales blitzes to support specific company initiatives
• Foster long-term relationships with travel agents to drive sales growth
• Maintain frequent contact with RVP/VP North America to ensure territory needs are met
• Collaborate with the Strategic Partner Division to manage shared accounts
• Conduct training sessions and webinars to educate travel agents on Carnival Cruise Line offerings, promotions, and booking processes
• Develop and deliver engaging training materials, including presentations, videos, and interactive content
• Organize ship inspections, trade shows, pier side overnights, and seminars at sea
• Enhance promotional effectiveness and develop marketing strategies
• Provide travel agents with promotional materials and make recommendations to improve agency marketing efforts
• Maintain accurate and detailed agency database through Oracle Sales Cloud or current CRM
• Complete required reporting of activities and track budgeted tools
• Manage territory budget and co-op marketing needs in alignment with corporate guidelines

Requirements:

• Bachelor's degree in Business, Marketing, or a related field
• 5+ years of proven experience in sales and marketing, preferably within the travel or hospitality industry
• Proven experience in sales, preferably within the travel or hospitality industry
• Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
• Excellent communication and presentation skills
• Strong understanding of travel agent distribution channel
• Self-motivated, proactive, and results oriented