Reltio is a company that believes in leveraging data for success in the enterprise AI era. They are seeking a Senior Manager of Product Marketing to develop go-to-market strategies and create impactful content for their AI-powered data platform, Reltio Data Cloud.
Responsibilities:
- Develop and implement solution messaging for multiple vertical use cases, clearly articulating business value drivers
- Conduct research across market segments to deepen understanding of personas, buyers’ journeys, and apply those insights to our messaging and go-to-market plans
- Create inspiring and compelling externally-facing content, including white papers, blogs, presentations, webinars, thought leadership content, and demonstrations to communicate the unique capabilities of our platform
- Develop high-impact industry-use case content and go-to-market plans to support ABM and to accelerate pipeline and booking growth in partnership with product, sales, and marketing stakeholders
- Create, manage, and deliver high-impact enablement programs, prioritizing assets to support sales and help achieve revenue goals
- Collaborate with and support the demand generation, partner marketing, and digital team to deliver integrated campaigns that engage more prospects and move them down the sales funnel
- Partner with the product organization to deliver high-impact product launches and showcase our innovation in the market
- Monitor industry trends and develop competitive positioning for the product portfolio through competitive analysis and input from field and product management teams