Reltio is a company that believes in leveraging data for success in the enterprise AI era. They are seeking a Senior Manager of Product Marketing to develop go-to-market strategies and create impactful content for their AI-powered data platform, Reltio Data Cloud.
Responsibilities:
- Develop and implement solution messaging for multiple vertical use cases, clearly articulating business value drivers
- Conduct research across market segments to deepen understanding of personas, buyers’ journeys, and apply those insights to our messaging and go-to-market plans
- Create inspiring and compelling externally-facing content, including white papers, blogs, presentations, webinars, thought leadership content, and demonstrations to communicate the unique capabilities of our platform
- Develop high-impact industry-use case content and go-to-market plans to support ABM and to accelerate pipeline and booking growth in partnership with product, sales, and marketing stakeholders
- Create, manage, and deliver high-impact enablement programs, prioritizing assets to support sales and help achieve revenue goals
- Collaborate with and support the demand generation, partner marketing, and digital team to deliver integrated campaigns that engage more prospects and move them down the sales funnel
- Partner with the product organization to deliver high-impact product launches and showcase our innovation in the market
- Monitor industry trends and develop competitive positioning for the product portfolio through competitive analysis and input from field and product management teams
Requirements:
- Bachelor's degree in business, marketing, or an IT/software-related field required
- 7-10 years of experience in product marketing in B2B enterprise software
- Talented storyteller who crafts compelling narratives that engage audiences and move them from consideration to purchase, grounded in a solid understanding of our product messaging
- Proven strategic thinker who solves for clear business outcomes and plans programs that deliver against those
- Ability to collaborate and drive alignment cross-functionally to deliver excellent execution of high-impact programs
- Resourceful operator with a proven track record of high-quality work and ability to execute multiple projects with tight deadlines effectively, and prioritize for impact in a fast-paced environment
- Outstanding written and verbal communication skills, strong public speaking and presentation skills, and attention to detail in messaging and work outputs
- Familiarity with enterprise SaaS solutions and experience with selling to tech and LOB leaders
- Strong quantitative and analytical skills with a passion for measurement and metrics
- Entrepreneurial spirit and confidence to pick up and lead new projects
- MBA preferred
- Bonus points for knowledge of/experience in life sciences, financial services, and healthcare industries
- Product marketing experience in data management technologies in a SaaS environment
- Experience with SaaS solutions in data management, data governance, AI, and analytics technologies