Hydrolix is a real-time data platform for ingesting and querying high-volume log and event data. The Business Development Representative will focus on lead generation and qualification, conducting outbound communications with prospects to demonstrate the value of the Hydrolix data platform.
Responsibilities:
- Research accounts, map out key personnel, and develop plans of action that include high-quality, tailored communications across channels
- Analyze available customer data to identify potential customers and generate interest in products or services
- Identify, as much as possible through research, the specific problems and business needs of prospective clients
- Craft original content for prospects that reflects Hydrolix’s value modified to fit their vertical and business-specific needs
- Conduct 100+ touches to new and existing prospects per day, of which at least 25 should be phone calls
- Work with our Head of Growth to identify tools and coordinate top-of-funnel activities to support lead generation
- Work with content and product marketing managers to develop content that supports lead generation
- Work with sales to ensure handoffs are smooth and leads have been properly qualified for situation, pain, and business problems
- Develop relationships with potential customers and communicate how a product or service can benefit them
- Schedule meetings between potential customers and sales team members
- Maintain multi-channel conversations with prospects to keep them engaged
- Keep lead information up-to-date and accurate in CRM systems
- Track and report on outreach metrics, conversion rates, and pipeline contribution
Requirements:
- Minimum three years of experience in B2B SaaS sales and/or marketing
- Excellent written and verbal communication skills in English, demonstrable during the hiring process
- Self-motivated with an eagerness to hit and exceed targets; proven track record of quota attainment
- Strong analytical and problem-solving skills
- Excellent listener and note-taker; able to identify customer pain points and business needs
- Can travel at least twice a quarter for tradeshows and customer meetings
- Familiarity with cloud infrastructure, CDN technology, digital operations, observability/monitoring tools, and/or security operations
- Experience selling to media/entertainment, e-commerce, cybersecurity, or AdTech verticals
- Familiarity with SPICED or ValueSelling frameworks
- Experience with Salesforce, Gong, Outreach/SalesLoft, ZoomInfo, LinkedIn Sales Navigator, or similar sales enablement tools