Purpose of the Position: The Business Development Representative’s (BDR) primary objective is to cold call into transportation industry contacts to discuss their interest in reviewing McLeod Software, and to schedule an appointment between the prospect and the relevant DSM/RSM. Additionally, the BDR contacts prospects within the transportation industry who have initiated general inquiries or responded to an active marketing campaign. The BDR will discuss the prospect’s needs, timeline, and other items relevant to their selection of a software solution, qualifying their interest. The BDR will be diligent, self-driven, and ready to accept a rewarding but often challenging role.
Essential Duties and Responsibilities:
- Conduct outbound cold calls to transportation industry prospects to introduce McLeod Software solutions and generate qualified sales opportunities.
- Respond to inbound inquiries from prospective customers, including phone calls, web requests, and marketing campaign responses.
- Qualify prospective customers by assessing business needs, timeline, and interest in McLeod Software Solutions.
- Schedule meetings between qualified prospects and the appropriate District or Regional Sales Manager (DSM/RSM).
- Maintain accurate documentation of prospect interactions, activities, and lead information within the CRM system
- Generate and maintain a consistent pipeline of qualified leads through outbound calling and prospect outreach
- Process and follow-up on new leads assigned by the Business Development Director or other internal sources
- Communicate prospect insights and relevant information to sales leadership to support effective sales engagement
- Participate in regular team meetings with sales leadership and supervisors to review pipeline activity and performance
- Support other members of the Business Development team and contribute to overall team productivity and collaboration
- Minimum 50% of the time spent on the phone completing inbound and/or outbound leads or gaining industry insights
- Travel 10% of the time.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education/Experience:
- Bachelor's degree (B. A.) from four-year college or university; or two years of related experience and/or training; or equivalent combination of education and experience, required.
- Demonstrated experience in a production focused environment that requires frequent phone and/or in-person interactions with industry contacts, required.
- Minimum of two years of demonstrated success in a Lead Generation Sales role and/or the transportation or logistics industry experience, strongly preferred.
Why McLeod?
At McLeod Software, we believe that our employees are our greatest competitive advantage. Each employee contributes directly to McLeod Software’s growth and success. With over 650 full-time team members, we’re still growing while staying true to who we are. Our priorities stay where they belong: with our employees, our customers, and the continued growth of our business. When you join McLeod, you’re joining a company that’s built for the long haul—with a clear vision, strong leadership, and a commitment to investing in our people.