Northbeam is building the world's most advanced marketing intelligence platform, providing top eCommerce brands a unified view of their business data. As a Business Development Representative, you will engage in high-intent conversations with growth leaders, collaborate with the Marketing team, and help design effective outbound strategies.
Responsibilities:
- Work a signals-based outbound queue, not a static list. This means every lead you touch is enriched with real context before you reach out
- Leverage the output of tools like Clay to enrich lead data facilitates contextualized triggers, then work those leads through systems like Smartlead (dialer, email, etc.)
- Run highly personalized, relevant outreach to growth leaders (e.g., Heads of Growth, VPs of Growth, CMOs) that feels peer-to-peer, not generic SDR spam
- Book qualified meetings for our sales team and partnership leads, with a clear handoff and tight feedback loop
- Collaborate daily with Marketing and Sales to refine ICP, triggers, offers, and messaging based on what’s converting
- Participate in live coaching, call reviews, and script iteration alongside the rest of the GDR pod and leadership
- Log activities, notes, and learnings in our systems so we can measure outbound performance (meetings, pipeline, CAC per meeting, payback) and scale what’s working
- Act as a feedback loop from the market by bringing insights from conversations back into our product, content, and campaigns