Procore Technologies is a leader in the construction technology space, focusing on transforming the construction lifecycle through AI. The Sr. Director of Product Marketing for Procore AI will lead the strategic positioning and market initiatives for Agentic AI, driving proactive intelligence and collaboration in the industry.
Responsibilities:
- Define and own the "Agentic Construction" category. You will translate complex agentic architectures into high-impact narratives that establish Procore as the leader in applied AI
- Lead the creation of high-velocity enablement playbooks. You will ensure thousands of global sellers and channel partners are equipped with the technical fluency, objection handling, and demo-storytelling required to sell "Intelligence-as-a-Service" to C-level stakeholders
- Act as the primary architect for our global marketing engine. You will partner with Demand Gen, Content, and Field Marketing to ensure AI-first campaigns are technically accurate, vertically relevant, and optimized for high-conversion enterprise engagement
- Develop "Day 1" messaging for General Contractors, Owners, and Specialty Contractors, ensuring our AI solutions address the unique physics of their specific workflows with zero-lag between development and market
- Partner with Product and Finance to design flexible pricing models that reflect the high-value outcomes of agentic automation as systems take on increasingly complex autonomous tasks
Requirements:
- Fluent in LLMs, RAG, and autonomous reasoning, with the ability to bridge the gap between AI research and hardened enterprise-grade agents
- Proven track record of building and mentoring high-performing, global PMM teams in 'move-fast' environments
- Extensive experience aligning a massive field sales force and a global marketing engine around a unified, fast-moving AI narrative
- 15+ years of PMM leadership, with specific experience leading a major platform shift within a high-growth, global technology company