Hotel Strategy Marketing Manager - Corporate (Las Vegas)

Caesars Entertainment is the largest casino-entertainment company in the U.S., and they are seeking a Hotel Strategy Marketing Manager to enhance EBITDA through effective hospitality promotions. The role involves developing marketing strategies, monitoring performance, and collaborating with various internal teams to drive occupancy growth across properties.

Responsibilities:

• Oversee development of hotel marketing strategy for Las Vegas and regional market properties
• Lead development of hotel marketing campaign calendar for each property
• Plan against enterprise sales with Hotel Strategy team
• Continuously monitor and evaluate hotel performance across properties and channels, both historical, current and forward looking, recommending changes as necessary
• Evaluate competitive offerings and actions, and develop recommended plans
• Explore and recommend new hotel marketing channels and partnerships
• Develop test plans by channel, property and segment
• Work with Revenue Management to develop strategies for each property
• Work with key internal partners to develop and execute campaigns, such as email, digital, social and third party
• Other duties as assigned by the Senior Director of Hotel Strategy

Requirements:

• College degree in marketing, business or related field required
• At least 2 years of managerial experience
• Outstanding organizational and project management skills, and the ability to manage multiple priorities simultaneously required
• Experience working with strategic teams across several functional areas
• Ability to maintain composure and excellent customer/client relations under all circumstances
• A team player with strong communication (both written and oral) and interpersonal skills
• Must possess outstanding presentation skills with the ability to persuade an audience through strong delivery, effective listening and good reasoning
• Demonstrated track record of partnering and building relationships with Property Operators, Shared Services, and Corporate IT; or related work experience
• Proficient in Microsoft Office tools (Word, Excel, PowerPoint)
• Ability to work effectively in a constantly changing environment
• Experience with channel management and media optimization, particularly digital marketing and media preferred
• Insights into basic analytical data pulls, pro-formas and data analysis
• Understanding of creating and executing individual direct/email campaigns, as well as designing an overarching marketing strategy
• Creative experiences, either managing a brand or designing within specific brand standards