Digital Product Marketer

FireSign AI Corporation empowers families to prepare for wildfires by analyzing their environment and providing real-time preparedness scores. They are seeking a Digital Product Marketer to develop go-to-market strategies, oversee marketing campaigns, and enhance customer engagement while collaborating with cross-functional teams.

Responsibilities:

• Develop and execute go-to-market strategies
• Oversee marketing campaigns
• Utilize data-driven insights to refine marketing efforts
• Collaborate with cross-functional teams
• Manage product promotion
• Enhance customer engagement
• Support the alignment of sales and marketing initiatives to drive growth

Requirements:

• Expertise in Marketing Analytics and the ability to evaluate campaign performance and derive actionable insights
• Strong Communication skills, with the ability to articulate product value effectively to both internal teams and external stakeholders
• Experience in Product Management, including cross-functional collaboration for seamless execution of marketing initiatives
• Proven ability to create and implement Go-to-Market Strategy tailored to product launches
• Sales experience, with demonstrated success in aligning marketing efforts to support sales objectives
• Proficiency in digital marketing tools and platforms
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Highly self-motivated and capable of working independently in a remote environment
• Prior experience in technology, SaaS, or AI-driven products is an advantage