Innovairre is the worldwide leader in non-profit fundraising, serving vibrant organizations globally. The Senior Account Director of New Business Development will drive growth by cultivating relationships and developing fundraising strategies for nonprofit clients, leveraging data-driven solutions and innovative concepts to achieve their goals.
Responsibilities:
- Maintain an expert-level understanding of current trends, best practices, and technological advancements within the nonprofit sector, particularly related to fundraising, digital engagement, and cause marketing
- Act as a thought leader and external representative for the agency, enhancing our reputation and visibility within the nonprofit community
- Drive significant growth by identifying, developing, and closing new business opportunities exclusively within the nonprofit sector
- Leverage extensive experience in strategic planning, concept development, campaign strategy, and creative alignment to pitch compelling solutions
- Lead the charge in crafting, pitching, and executing leading fundraising strategies
- Pitch and manage end-to-end fundraising tests and programs
- Develop concepts, campaign strategies, and creative alignment based on deep audience analysis
- Work in partnership with sales and client account management colleagues to promote data-driven solutions and production services
- Identify trends and assist in developing ROI models for acquisition, retention, and reactivation campaigns
- Collaborate with Strategy and Analytics teams on file audits, year-end reviews, and annual planning
- Systematically research and identify high-potential nonprofit organizations that align with service offerings and expertise
- Develop and maintain a robust pipeline of qualified sales opportunities through proactive outreach, networking, and attending relevant industry events
- Lead the internal cross-functional team (Strategy, Creative, Media) to develop innovative concepts, compelling campaign strategies, and clear creative alignment tailored to the prospect's unique needs
- Serve as the lead presenter for all new business pitches, articulating the proposed strategy and solution with clarity, passion, and expertise to secure new partnerships
- Serve as the primary point of contact and trusted partner for the nonprofit's program planning, strategy, and results
Requirements:
- 10+ years of experience in direct mail, fundraising, and selling to nonprofits (experience with large, national organizations is highly preferred)
- Bachelor's degree in Marketing, Business, or a related field
- Outstanding ability to interpret campaign performance metrics and translate data into actionable planning
- Proficiency in MS Office Suite and a high level of comfort with CRM/AI-driven platforms (experience with Innsight CRM or Squark | AI is a major plus)
- Exceptional relationship-building skills with the ability to command a room and influence executive-level stakeholders
- Self-starter with a high level of autonomy and entrepreneurial spirit
- Exceptional relationship-building and networking capabilities
- Strong organizational skills and ability to manage multiple complex sales cycles simultaneously
- Collaborative mindset, capable of leading and motivating internal cross-functional pitch teams