Global Marketing Manager - Pharma

Thermo Fisher Scientific is a global leader in serving science, and they are seeking an experienced and strategic Marketing Manager to drive marketing initiatives targeting the Pharmaceutical and Biotech customer segment. This role is responsible for developing and executing segment-focused demand generation strategies and collaborating with various internal teams to ensure effective marketing across channels.

Responsibilities:

• Develop and execute segment-specific marketing strategies to drive demand and pipeline growth within the Pharma and Biotech market
• Create clear, differentiated messaging that articulates Olink’s products value across pharma use cases (e.g., target discovery, biomarker development, translational and clinical research)
• Plan and manage integrated marketing campaigns across digital, content, events (live and virtual), and account-based initiatives
• Partner closely with Sales and Market Development to support pharma-focused sales motions, including campaign alignment, lead qualification, and enablement materials
• Continuously track, analyze, and report on KPIs to measure campaign effectiveness and optimize performance across channels
• Develop a deep understanding of the pharma customer journey and continuously refine how, when, and where we engage key stakeholders
• Collaborate with Product Management to translate platform capabilities into customer-relevant value propositions for pharma audiences
• Manage external agencies, vendors, or contractors as needed to support campaign execution
• Ensure consistent alignment and coordination across global marketing teams and regions

Requirements:

• Bachelor's degree in life sciences or a related field required
• 5+ years of experience in a global marketing role within biotech and pharma in life sciences, with demonstrated exposure to pharmaceutical customers
• Proven ability to develop effective messaging and positioning for complex scientific solutions
• Strong experience with demand generation, digital marketing, and campaign management
• Hands-on experience with marketing analytics and digital tools (e.g., Google Analytics, SEO/SEM/AIO, paid media, website management)
• Excellent written and verbal communication skills, with the ability to translate complex science into clear customer value
• Strong interpersonal skills and comfort working cross-functionally with diverse global teams
• Ability to travel up to 20%
• The position is remote based – applications from USA and Europe will be prioritized
• advanced degree or MBA