Channel Marketing Manager

Akamai Technologies is seeking a Channel Marketing Manager to join their North America Channel Marketing Team. This role will focus on driving pipeline and revenue through strategic distributors and technology services distributors, collaborating across sales, marketing, and partner ecosystems to execute demand generation programs.

Responsibilities:

• Developing a deep understanding of Akamai's channel strategy and aligning distributor marketing initiatives to that strategy and North America sales priorities
• Building and executing joint marketing plans with distributors and TSDs to drive pipeline creation, progression, and conversion
• Driving distributor-led demand generation programs across digital, events, webinars, and content syndication
• Designing and scaling repeatable campaign frameworks across distributor and TSD ecosystems, enabling advisors, sub-agents, and partners
• Partnering with channels sales, field marketing, and distributors to support co-selling motions and accelerate pipeline
• Managing MDF investments and delivering data-driven reporting to optimize ROI and demonstrate measurable impact on pipeline and revenue

Requirements:

• Have 8 years of relevant experience and a Bachelor's degree in marketing, business, or a related field
• Have experience in B2B or channel marketing, with a proven track record of driving pipeline through partner-led demand generation
• Have experience working with distributors, TSDs, or indirect go-to-market models
• Have a strong understanding of MDF strategy, partner co-marketing, and multi-tier partner ecosystems
• Have strong analytical skills with a data-driven approach to decision-making and optimization
• Enjoy working cross-functionally with sales, marketing, and partner teams
• Possess a proactive, self-motivated mindset with the ability to operate effectively in a fast-paced environment