Integrated Marketing Manager

Jellyvision is redefining how organizations experience benefits with their modern, intelligent platform ALEX Home. The Integrated Marketing Manager will design and orchestrate strategic integrated GTM campaigns across various channels to drive measurable pipeline and accelerate revenue.

Responsibilities:

• GTM Campaign Architecture
• Design and execute integrated, multi-channel campaigns aligned to ICP segments and verticals
• Build 1:many, 1:few, and 1:1 ABM plays in partnership with Sales
• Translate product positioning into scalable campaign narratives
• Orchestrate campaigns across paid media, lifecycle, content, webinars, and executive events
• Bring paid media strategy and execution in-house (search, social, programmatic, retargeting)
• Optimize spend toward qualified pipeline and bookings, not vanity metrics
• Continuously test messaging, audience targeting, and creative
• Embed webinars, broker events, and executive roundtables into broader campaign arcs
• Own pre and post event orchestration to convert engagement into meetings
• Partner with Sales to define target accounts and buying group strategy
• Design campaigns that support account penetration and pipeline acceleration
• Ensure tight feedback loops between marketing and revenue teams

Requirements:

• 5+ years in B2B SaaS growth, demand gen, or revenue marketing
• Experience designing and executing ABM/ABX programs
• Hands-on paid media expertise with pipeline accountability
• Ability to operate strategically and execute tactically
• Strong cross-functional collaboration skills
• Data fluency: you interpret performance, not just report it
• Preferred experience in HR tech, fintech or complex B2B categories
• Bonus if you have experience bringing agency functions in-house, and supporting hybrid renewal and net-new revenue models